Professional Experience
April 2022 - September 2022
Associate Editor—mindbodygreen
Wrote & edited 15+ timely SEO, commerce, and trending health stories each week to rank on Google Search.
Spearheaded the initiative to build out the Invisible Illness vertical.
Crafted revenue driving commerce roundups and reviews.
Utilized unique DSHEA knowledge to write scientifically accurate, voicey stories.
Performed production assistant duties on mbg dishes shoots.
October 2020Â - April 2022
Associate Editor—SheFinds Media
Pitched, wrote and edited 18+ articles each week under strict deadlines.
Monitored and analyzed article trends and headlines to optimize traffic.
Created and distributed weekly content plan and schedule.
Increased organic Google search traffic to beauty vertical by 40% since November 2020.
January 2020 - October 2020
Women of Today—Freelance Writer
Contributed featured articles for WOT website.
Researched, proofread and self-edited drafts.
Wrote SEO content utilizing key words and phrases for visibility.
September 2019 - September 2020
Freelance Accessories Assistant—Hearst Magazines
Assist Accessories Editor and Director with sample trafficking between publications and PR firms.
Work with all brands within Hearst to prepare and compile accessories for shoots.
Maintain organization of fashion closet and monitor accessories circulating within each publication.
Provide daily administrative support for assistant, associate, and senior editors.
September 2018 - April 2019
Editorial Assistant—Viacom
Created copy for Viacom Hotsheet - a weekly newsletter highlighting company successes.
Crafted creative copy and headlines for internal company events and campaigns.
Collaborated with team members on dynamic campaign ideas for events and invitations.
Imagined and enacted a series of themed Instagram posts to creatively emphasize company's work.